Strategizer vs. Actioner
One of the most important factors in business is this. The people who make the most money, run the most successful websites, write the best books and blogs, are the Action'ers.
Action'ers are the people who start a business with only limited knowledge of the market. They know that by the time they have an idea they believe can work, it's probably time to start acting on building it now.
They know that additional knowledge will probably hurt them; they know reading another book, going to another seminar or having another strategy session to look at the "data" will only serve to confuse them.
Action'ers know that it's much more important to get their product/service/website launched now and start testing different marketing ideas and making mistakes, ..but learning from them quickly.
They know that the Strategizers will be busy planning and theorizing about the marketplace, while the Actioner is learning truths about the market and how to win it.
I'm not advocating jumping in before you're ready or haphazardly. Only to recognize that by the time you have an idea you believe can really work, it's probably time to start being an Actioner!
